110,000 Builds in 4 Days—But What Does It Mean?
The launch of the new Porsche Cayenne Electric sparked a frenzy online—but not at dealerships just yet. In the first four days, over 110,000 configurations were created on Porsche’s U.S. website. That’s a lot of digital dream cars, but only 10,500 users registered actual purchase interest.
While not every click means a sale, Porsche sees the buzz as a strong signal. And with this level of customization, it’s no wonder people are spending time building their perfect Cayenne EV.
Endless Options, Zero Copy-Paste Builds
Porsche’s new configurator is as powerful as the car itself. Shoppers can pick from 13 exterior colors, 12 interior combinations, and 9 wheel designs—most of which come in multiple finishes. Add to that a long list of trim, tech, and performance upgrades, and the number of unique build combos becomes massive.
The result? Seeing two identical Cayenne EVs on the road will be rare. Porsche knows how to sell exclusivity, even in the age of electrification.
Meet the 1,140-HP SUV That Charges in 16 Minutes
Beyond the visual upgrades, the Cayenne Electric brings real firepower. The Turbo Electric variant makes a stunning 1,140 horsepower, hits 0–62 mph in 2.5 seconds, and charges its 123 kWh battery from 10–80% in just 16 minutes thanks to its 800-volt architecture.
The base model still offers a respectable 435 hp and starts at $111,350, while the Turbo comes in at $165,350 before options.
From Virtual Garages to Real Roads
Porsche knows not all 110,000 builds will turn into orders. But 10,500 serious leads is no small number—especially when it’s already half of 2024’s total Cayenne sales.
The real test comes in late summer 2026, when deliveries begin and Porsche finds out how many dream builds actually hit the road.
