Americans Aren’t Backing Off EVs
A fresh J.D. Power study confirms what many in the industry suspected: EV interest is holding steady in the U.S. According to the 2025 Electric Vehicle Consideration Study, 24% of U.S. shoppers say they’re “very likely” to consider buying an EV, with another 35% “somewhat likely.” These numbers remain unchanged from last year’s survey, despite rising concerns over charging infrastructure, pricing, and political headwinds.
So despite the headlines and speculation, consumer interest hasn’t dropped. It’s solid—and staying there.
The Numbers Back It Up
In 2024, American consumers purchased 1.3 million electric vehicles, setting a new record according to Kelley Blue Book. That marked a 7.3% increase over 2023, even though growth had been much steeper the previous year at 49%. In other words, the pace may be moderating—but the direction is still upward.
And it’s not just last year. The momentum continues into 2025. In the first quarter alone, nearly 300,000 new EVs were sold in the U.S., a year-over-year increase of 11.4%, according to KBB. That puts EVs at 7.5% of total new-vehicle sales, up from 7% during the same period in 2024.
Globally, It’s Not Even Close
The International Energy Agency (IEA) reports global EV sales hit 17 million units in 2024, accounting for over 20% of all vehicle sales worldwide. China remains the global leader, where EVs made up nearly half of all new car sales last year. One in every ten cars on Chinese roads is now electric.
Europe’s EV growth slowed as subsidies declined, but strong performance in China and other markets kept global figures rising.
Where the U.S. Is Headed
The IEA now predicts that EVs will make up 20% of U.S. new car sales by 2030, if current policy paths continue. That’s a bit lower than last year’s projections, but still shows forward movement.
The Future Is Electric—Even If It’s Uneven
Tax credit uncertainty, slower infrastructure rollout, and rising interest rates may challenge growth—but EV sales continue to climb. The U.S. market isn’t racing ahead, but it’s certainly not reversing course.
The EV era isn’t coming. It’s already here.
