Tesla just introduced one of its most compelling incentives yet for U.S. buyers. As of February 2026, new Model 3 orders now qualify for 0.99% APR financing. The offer applies across the lineup and runs for loan terms of up to 72 months. In a high-rate environment, that single change makes a real difference.
Why Tesla Is Doing This Now
Car loans remain expensive for most buyers. Monthly payments matter more than ever. Tesla’s answer is simple. Lower the interest. Keep the car accessible. This move helps buyers enter the EV market without waiting for rates to fall. At the same time, Tesla protects pricing while driving demand.
What the 0.99% APR Offer Includes
The financing deal applies to all current U.S. Model 3 trims. Buyers can choose based on range, drivetrain, or performance without losing the low rate.
Eligible versions include:
- Model 3 Rear-Wheel Drive
- Model 3 Premium Rear-Wheel Drive
- Model 3 Premium All-Wheel Drive
- Model 3 Performance
Just as important, Tesla allows the low rate for terms up to six years. That keeps monthly payments manageable while preserving flexibility.
How Much Buyers Actually Save
The savings add up quickly. Interest costs shrink when APR drops below one percent. On a typical loan, the difference between 0.99% and higher market rates can mean thousands of dollars saved over time.
Even compared with Tesla’s previous 2.99% offer, buyers keep more money in their pockets. Less interest. Lower total cost. More predictable payments. Those benefits matter long after delivery day.
A Familiar Strategy That Still Works
Tesla often uses financing as a demand lever. It avoids heavy discounting. Instead, it improves affordability through smarter terms. This approach worked in other markets earlier this year. Now it returns to the U.S. with stronger impact.
With the Model 3 already among the country’s most popular electric vehicles, the new financing offer strengthens its position even further.
